Full Service Qualitative and Quantitative Market Research
in Markets Around the World

We work with clients to:

     Target Markets and Competition                                                                                                                        

     Identify and Screen Potential Partners

     Assess and Respond to Trade and Regulatory Barriers

     Design and Evaluate Market Development and Sales Strategies, Measure Impacts and Manage for Improved Results
 

  Examples of Selected Assignments

    Focus Groups, National and Regional U.S. Consumer Surveys on food shopping,  away-from-home dining, organic and natural foods, irradiated products and biotechnology

    National Consumer Trends Surveys for a major retail association

    New Product Research, Market Segmentation and Positioning Studies

    Advertising Tracking Assignments with Retail and Food Service Purchasing Officials in the U.S. and Canada

    Targeted Research on Preferences and Purchases by Teens, Tweens, "Generation Xers", School Lunch Participants, Baby Boomers, "Empty Nesters," the elderly and consumers in different ethnic groups

    Customer Satisfaction Measurement Studies

The Americas    

     Consumer Product Research in Canda, Mexico, Brazil, Argentina, and other parts of Latin America and the Caribbean       

      Business to Business Research on Market Potential and Performance, Competition, Product Positioning, Distribution, Regulatory and Labelling Issue

Asia

      In-depth surveys of consumer preferences and purchasing habits throughout the region
 

Europe

    Consumer and Business Research in European Union Member Countries, Central and Eastern Europe and the Former Soviet Union

    Research on Changes in Marketing and Distribution in Retail, Food Service and Food Processing, Import and Export Trends, the move toward European Union and Enlargement
 

Africa and the Middle East

    Market Trends, Import- Export Opportunities, Regulatory and Policy Issues, Distribution Strategy throughout the region

    Market Opportunities for North African Food and Agriculture Products in the European Union, the Mid-East and Sub-Saharan Africa

     Export opportunities in Europe, North America, the Mid-East  and Asia for vegetable oils, specialty fruits, wine, fruit juices, bottled waters, seafood, and a variety of ingredients and other consumer products
 

  For more information you can e-mail us at  Info@marketsrus.com
 

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